Original designs created in-house. High-quality cotton. Affordable pricing. Founded by a pair of MBA students turned entrepreneurs, Jimmy Lion Socks is unique in the fashion industry. Based in NY, the founders scoured Europe for a manufacturing partner, finding one in Portugal that uses 200 needle machines and combed cotton to make exceptionally comfortable, durable socks. Each sock has a hand-linked toe for a flat, comfortable seam and is individually inspected before leaving the factory, ensuring that your pair is perfectly made long before it reaches your hands.
Presented by Jimmy Lion.
For Issue 02, we flew down to Cuba to do some long-awaited exploring, gathering all of the cigars and rum the island has to offer. We then returned stateside and dug up even more. In Southern California, we visited the garage-oasis of Mercedes Motoring and obsessed over their immaculate collection of classic Benzes. We wrapped things up with edited guides full of machetes, submarines, golf equipment, sneakers, watches, and skateboards, among other gear.
The Treadwall ($TBA) is exactly what it sounds like — a treadmill for wall climbing. The standalone device offers auto-stop technology for self-paced climbing, adjustable angles and holds to diversify the experience, a Polar heart-rate monitor, and built-in safety — since you're never more than a few feet from the floor, you simply hop off when you're finished. American Gladiators, here we come. [Thanks, Jeff]
Enjoy a new seaside activity with the Waboba Ball ($10). Made from a mix of polyurethanes with a Lycra coating, the ball both bounces and floats on water, crucial properties for the ball's game, in which two teams of three attempt to bounce the ball off the water to their teammates without having the pass intercepted. Sure, it's not the most intricate game, but simplicity is nice when you're trying to play a drunken game without getting sucked out to sea by a rip current.