Some about content here.

Sony XBR 4K TV

Who cares if you can't find any content to show on it? The new Sony XBR 4K TV ($TBA) will ensure that when the content's ready, you will be, too. Measuring an impressive 84" diagonally, this new flagship set offers a 3840 x 2160, LED-backlit LCD panel, the 4K X-Reality PRO picture engine to seamlessly upscale lower-resolution content, 3D capabilities, a 10 Unit Live Speaker system cranking out virtual 5.1 surround sound, and built-in Wi-Fi for accessing online content. No price yet, but you can rest assured that it won't come cheap.

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