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TAG Heuer Mikrotimer Flying 1000 Concept Watch

We've heard of concept cars, but concept watches? Apparently they make those too, as evidenced by the TAG Heuer Mikrotimer Flying 1000 Concept Watch ($TBA). The first wrist watch ever to measure and display 1/1,000th of a second, this insane timepiece features a decidedly techy-looking face, a black rubber strap, a black titanium carbide case, and a black ruthenium-treated movement, visible through the crystal on the rear. And, like concept cars, it's not for sale (yet).

  • Oakley Holeshot Watch

    Inspired by the company's athletes, the Oakley Holeshot Watch ($550-$725) is an unapologetically sporty wristwatch featuring a Swiss Made chronograph movement, an Unotainium band, a six-hand analog display encase in pure sapphire crystal, water resistance down to 330 feet, and a case forged from stainless steel. Available in standard, stainless bracelet, and WWII-inspired 10th Mountain Division models.

  • Rolex GMT Master II Watch

    A true classic, the Rolex GMT Master II Watch has been the unofficial watch of professional pilots and hardcore travelers since the time of smiling Pan-Am flights. In addition to the standard automatic movement and a 40mm stainless steel case with a crazy-durable ceramic bezel, the GMT Master II has an extra hand that lets you quickly see the time in your current time zone and the time in a second one (back at the ranch). It comes in several color ways, including all-black, black and blue, and the signature "Pepsi" red and blue.


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