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Swatch Touch Watch

We'll be the first to admit that Swatch — better known for its crazy, stackable neon designs — was about the last company we expected to drop a touchscreen digital watch. Yet that's exactly what the Swatch Touch Watch ($140) is. Using funky on-screen digits that blend in well with the control indicators at the bottom, it offers up the time, date, and even a chronograph, all accesible with a touch — and swipe — of the finger.

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