If you've ever heard of Merlin Mann's Inbox Zero concept, then you know you can boost productivity by focusing only on the emails that matter. Mailbox ($Free) is designed to do exactly that. It features a simple, gesture-powered interface that quickly lets you archive or delete mail, or "snooze" it until later so you focus on more important messages — they'll return to your inbox later. In addition, it organizes conversations into a chat-like structure, making it more easy to follow long threads. It's available now for the iPhone and works with all Gmail accounts, but you'd best be prepared to wait a while before you get to use it — last time we heard there was quite a line.

  • THX Tune-Up

    You could hire a professional to come in and tweak your home theater setup for a couple hundred bucks. Or you could just download THX Tune-Up ($Free). This simple app can help you get the aspect ratio, brightness, contrast, color, and tint of your display set correctly by taking control of your Apple TV and using the camera on your iPhone, iPad, or iPod touch to display a special color filter. It can also help ensure that your speaker assignment and speaker phase connections are correct. Oh, and did we mention it's free?

  • Vine

    It's not exactly video, and not exactly animated GIFs, but Vine ($Free) is certainly interesting. This new Twitter-backed service allows users to record and share looping 6-second videos, complete with audio, comments, and the requisite hashtags. Use it to show friends and followers your daily commute, a particularly spectacular sunset, your playful new kitty, or even your new dildo. We wish we were joking.

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