Everyday Carry: One Percent
Richard Mille Chronograph ($562,500).
Cutler and Gross Sunglasses ($1,045).
Alexander McQueen Cufflinks ($125).
The Tie Bar Gold Shot ($15).
Tom Ford Bifold Wallet ($590).
Porsche 991 Key ($131,395+).
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Velocity 1972 Ford F-250
Velocity's Heritage Series 1972 Ford F-250 blends classic charm with modern muscle in a two-tone black-and-white masterpiece. Built on a Velocity Exclusive frame by Roadster Shop, it features a coilover suspension, Dana axles, and Wilwood disc brakes for uncompromising control. Under the hood, a Gen III 5.0L Coyote V8 and 10-speed automatic transmission deliver aggressive power, while a stainless steel exhaust ensures it sounds as good as it looks. Inside, woven leather seats, billet accents, and Dakota Digital gauges bring luxury to the retro-styled cabin, reimagining this icon for the modern day.
Presented by Velocity.
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Greatness Wins Training Shorts
Built for athletes who demand more, the Greatness Wins Performance Short elevates your workout with cutting-edge design and sustainable innovation. Crafted from lightweight stretch fabric made from recycled plastic bottles, these shorts feature laser-cut perforation for maximum ventilation, a moisture-wicking Coolmax liner for gentle compression, and a flat-knitted waistband for a secure fit. Designed for high-impact training — whether sprinting, lifting, or cycling — they move like a second skin, offering zero resistance and total freedom. Built to perform, built to endure — this is greatness that wins.
Presented by Greatness Wins.
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Nike Field General Sneakers
Originally released in 1982, the aptly named Nike Field General was originally designed for wear by pro quarterbacks. While we doubt we'll see any current QBs rocking them anytime soon, they are a solid choice for casual wear. The upper is a mix of durable textile and suede, with a touch of leather used for the heel cap and Swoosh. A foam midsole offers reasonable comfort, while the nubby Waffle sole provides outstanding grip, and might make these a sleeper choice for wear on the golf course. A variety of colorways range from subtle to bold, ensuring there's a version of the retro silhouette to fit your style.
Presented by Nike.
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Biohacking Conference 2025
The Biohacking Conference hits Austin this May. Spearheaded by Bulletproof founder and biohacking pioneer Dave Asprey, the three-day event pulls in a lineup of big thinkers — Ryan Holiday, Rollin McCraty, Teal Swan, and more — offering live keynotes, hands-on tech demos, and deep dives into the science of longevity, performance, and human optimization. You'll get early access to cutting-edge gear and ideas before they hit the mainstream, all while rubbing shoulders with a curated crowd of forward-thinkers. If your idea of self-improvement goes beyond green smoothies and cold showers, this is where you level up.
Presented by Virtual Ticket Launch.
