Nike NFL Rivalries Collection

Gear up for gameday with Nike's 2025 "Rivalries" collection—a new wave of NFL uniforms and merch that turn team loyalty into wearable culture. More than sideline staples, these alternates fuse identity with hometown swagger: Buffalo suits up in an icy "Cold Front," the Jets channel Gotham grit, and the Cardinals bring desert heat in a sandstorm white-out. Dropping first in high-stakes divisional matchups and staying in rotation for three seasons, the kits hit the sweet spot between fashion, hype, and legacy. Launching September 10, the collection spans jerseys, hoodies, shoes, and headwear worldwide—where team lore meets streetwear-level design.

Presented by Nike.