Sun Day Red Golf Apparel

For every historic moment of his professional career, Tiger Woods was draped in Nike Swooshes. That partnership ended recently, and now we know why. Sun Day Red — a play on Tiger's iconic closing round attire — is a new lifestyle label developed by Woods and the team at TaylorMade. Launching on May 1, the initial lineup will include men's apparel ranging from hats and gloves to the requisite red polo, all bearing a new Tiger logo that incorporates nods to Woods' 15 major championships. Over time the brand will expand to include footwear, women's, and kids' lines; expect to see Tiger sporting his new gear this week as he plays — and hosts — the Genesis Invitational tournament in Los Angeles.

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