Psycho Bunny's PB Rotation focuses on the pieces that earn a permanent place in the wardrobe, bringing the brand's signature attention to fit, fabrication, and detail to elevated polos, tees, knitwear, layers, and everyday staples. Rather than treating essentials as disposable basics, the collection is built around versatile pieces designed to be worn, washed, and worn again, with refined construction and distinctive Psycho Bunny details keeping them from feeling ordinary. It also serves as an approachable introduction to the brand, offering a curated starting point for building a more versatile daily wardrobe without sacrificing personality. Seasonal colors, fabrics, and styles will keep the lineup evolving, but the idea remains consistent: make the clothes men reach for most often good enough to deserve the rotation.
Presented by Psycho Bunny.
Luca Faloni's Classic Denim Shirt gives a refined Italian treatment to one of menswear's most dependable staples. Made in Northern Italy from robust 100% Italian cotton denim, the shirt pairs a clean button-up silhouette with a signature Paramontura one-piece collar, Australian mother-of-pearl buttons, and a rounded hem. It's pre-washed to prevent future shrinkage and available in slim or regular fits, making it equally suited to wearing on its own or layered through the seasons. Available in six colors, the Classic Denim Shirt brings Luca Faloni's understated approach to a piece that needs little embellishment to work almost anywhere.
Presented by Luca Faloni.
The INMO GO3 fundamentally reinvents glasses by putting a translator, teleprompter, navigator, and AI assistant directly in your line of sight. Designed for work and travel, the lightweight AI glasses translate dialogue, calls, and photos with output across 98 languages, including the ability to store up to nine languages for offline use. A binocular MicroLED display with 640 x 480 resolution and a 30-degree field of view projects translations, directions, and prompts without constantly reaching for your phone. AI-powered meeting transcriptions and translations extend their usefulness from foreign streets to the conference room, while a teleprompter keeps talking points within view during presentations. Despite the tech heavy loadout, the GO3 weighs approximately 58 grams with slim 8mm temples, while swappable 270mAh batteries help keep it running beyond a single charge.
Presented by INMO.
RTA's latest men's collection doubles down on the Los Angeles label's mix of bold design, premium materials, and rebellious streetwear attitude. The new arrivals span denim, outerwear, tees, knits, shorts, and accessories, with standout pieces like the brand's signature denim and statement jackets bringing a sharper edge to everyday dressing. Relaxed silhouettes and distinctive details keep the lineup unmistakably RTA, while versatile layers make the collection easy to work into an existing wardrobe. It's a fresh selection for those who prefer their staples with a little more attitude.
Presented by RtA.
SOREL expands the Horizon collection by carrying the rugged DNA of its iconic Caribou boot across three silhouettes built for changing terrain and seasons. The Callsign Horizon Low GTX brings the concept closest to a sneaker, pairing waterproof GORE-TEX® construction with lightweight Livelyfoam cushioning and a Vibram XS Trek Evo outsole for everyday traction. Moving higher, the Daystorm Horizon GTX combines full-grain leather, GORE-TEX® waterproofing, and a rugged Vibram® lug outsole for everything from wet city streets to the trail. At the top of the lineup, the Caribou Horizon GTX modernizes SOREL's winter icon with 200 grams of insulation, seam-sealed leather, a GORE-TEX® membrane, and Caribou-inspired Vibram traction for snow, slush, and cold-weather exploration.
Presented by SOREL.
The hoodie has long been a casual staple, but Collars & Co.'s Cloud Cotton Hoodie gives it a more refined identity. Crafted from an ultra-soft brushed cotton blend, the lightweight layer delivers warmth with a smooth hand feel while maintaining a relaxed fit that never looks oversized. Ribbed cuffs and hem, a cleaner silhouette, and an elevated finish make it just as appropriate for travel and weekend dinners as it is for off-duty afternoons. It's the kind of everyday essential that quietly replaces every other hoodie in your rotation, proving that comfort and polish can coexist.
Presented by Collars & Co.