Gear up for gameday with Nike's 2025 "Rivalries" collection—a new wave of NFL uniforms and merch that turn team loyalty into wearable culture. More than sideline staples, these alternates fuse identity with hometown swagger: Buffalo suits up in an icy "Cold Front," the Jets channel Gotham grit, and the Cardinals bring desert heat in a sandstorm white-out. Dropping first in high-stakes divisional matchups and staying in rotation for three seasons, the kits hit the sweet spot between fashion, hype, and legacy. Launching September 10, the collection spans jerseys, hoodies, shoes, and headwear worldwide—where team lore meets streetwear-level design.
Presented by Nike.
Velocity's Signature Series 1969 Chevy K5 Blazer reimagines an SUV legend with uncompromising performance and modern refinement. Cloaked in Custom White BASF paint over meaty 35" BFGoodrich KO2 all-terrains, it commands attention from trail to boulevard. Inside, Velocity Leather seating, Dakota Digital gauges, and Vintage Air climate control blend comfort and tech, while a touchscreen stereo and backup camera elevate convenience. A 6.2L LT1 V8, 10-speed automatic, and Atlas transfer case deliver relentless capability, paired with a Velocity-exclusive Roadster Shop frame, coilovers, and Wilwood disc brakes. Built for those who demand heritage style and modern muscle, this K5 defines the ultimate restomod SUV — all for under $300,000.
Presented by Velocity.
London Sock Company's Classic Trainer socks are lightweight, breathable Scottish Lisle cotton essentials built for comfort and style. This 12-pair set offers versatile colors with subtle ribbing and logo detail, perfect for slipping into trainers while keeping a polished, understated look.
Presented by London Sock Co.
Getting fit takes more than hitting the gym or counting calories. Caliber's science-driven program combines strength training, cardio, and nutrition, with expert coaches tracking your progress 24/7. They check in regularly, keeping you motivated and on course, while real-time insights into your workouts, nutrition, and habits allow for personalized, actionable feedback. Members see results up to 50% faster than training alone — and right now, all coaching programs are $100 off through the end of September.
Presented by Caliber.
Low-calorie and alcohol-free, Five's Infuzed THC Seltzers let you unwind with no regrets. They're designed to replace traditional booze, with 2mg of delta-9 THC, 2mg of CBD, and additional cannabinoids to deliver good vibes with every sip. The buzz will begin in under 15 minutes, and because it's plant-powered, you can relax and enjoy the ride without worrying about the hangover that inevitably follows. Naturally flavored in Black Cherry, Grapefruit, and Guava Passionfruit, each refreshing can is just 40 calories, allowing you to savor the moment guilt-free.
Presented by Five CBD.
Pair Eyewear's latest drop brings a modern edge to timeless design with eight new all-metal Base Frames—Nola, Breda, Hadley, Izzy, Sawyer, Georgia, Rowen, and Vic. The lineup reimagines classic silhouettes like cat-eyes and aviators in polished Black, Gold, Silver, and Rose Gold. Each $130 frame is engineered with titanium fronts and nickel silver temples for strength without weight, while adjustable non-slip nose pads, flexible acetate tips, and spring hinges ensure lasting comfort. Fully compatible with Pair's Top Frames, they deliver exceptional versatility with enduring style.
Presented by Pair Eyewear.