Fender's Dream Factory

Name: Fender's Dream Factory
Uploaded: 2017-04-06T12:29:11-05:00
Description: If you can dream it, the Fender Custom Shop can build it. Leo Fender founded the company in 1946 and with his mass-produced solid-body electric guitars and amps, brought music to the masses. In 1965, Leo sold the company to...

If you can dream it, the Fender Custom Shop can build it. Leo Fender founded the company in 1946 and with his mass-produced solid-body electric guitars and amps, brought music to the masses. In 1965, Leo sold the company to CBS and two disastrous decades followed, with questionable design changes to classic models and an overall reduction in quality resulting from corporate cost-cutting. Fast forward to 1985. CBS exec Bill Shultz led a bid to purchase the company from CBS. Two years later, the Fender Custom Shop was founded and has been handcrafting dreams for guitarists ever since.

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