The Brother Mike Tapes: 1985
Brother Mike's secretly-recorded conversations with his parents become this comical animation.
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Four Steps To Great Levels
Breaking down the four-step process in Super Mario 3D World's excellent level design.
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Kara Pure 2 Air-to-Water Dispenser
Kara Pure 2's award-winning tech turns air into alkaline-rich drinking water—no plumbing, installation, or bottle runs required. Power on the sleek, stainless steel device and it quietly produces fresh, mineral-rich water around the clock. Already a 2x TIME "Best Inventions" winner, Kara Water's cutting-edge devices work in any climate and are a favorite at hotspots like the Hilton Conrad Hotel and House of Sound NYC. Kara Pure 2 exemplifies the convergence of sustainability, technology, convenience, and design.
Presented by Kara.
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Nike Air Force 1 GTX Vibram
When designer Bruce Kilgore first sketched the AF1 in 1982, he borrowed from Nike's Approach hiking boot—lowering the heel for better movement and creating a basketball icon that's quietly rooted in trail performance. Four decades later, that connection comes full circle. The AF1 GTX Vibram swaps courtside polish for alpine grit, pairing a waterproof GORE-TEX leather upper with a rugged Vibram outsole engineered to grip slick streets like a rock face. It's the AF1 reimagined for rain, sleet, and snow—because not every journey happens indoors.
Presented by Nike.
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Apple Pocketwatch
It's more than a binder clip and a wallet chain.
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Pot Quiz
The people of SXSW know only the important stuff.
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Roborock Saros 10R
Meet the Roborock Saros 10R — smartest and most relentless cleaning machine Roborock has ever built. Standing just 7.98cm tall, it slips effortlessly under sofas, beds, and tight corners, leaving no dust untouched and no excuse for a mess. Its StarSight Autonomous System 2.0 reads and maps your home with surgical precision, gliding across carpet and hard floors with zero hair tangling and total coverage. Engineered to clean what you can't see, the Saros 10R turns precision into perfection — all while you sit back and breathe in the quiet satisfaction of spotless living.
Presented by Roborock.
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Nike Air Jordan 1 Element Low A/T
Built to handle the shift from crisp autumn trails to winter's unpredictable storms, the Air Jordan 1 Element Low A/T fuses classic Jordan DNA with all-weather function. A GORE-TEX-lined upper keeps rain and slush at bay, while a rugged trail outsole and cushioned foam midsole deliver stability and comfort across slick streets or muddy paths. Its perforated toe box nods to the original, but every other detail is engineered for exploration. Equal parts legacy and utility—this is the Air Jordan built for fall's chill and winter's edge.
Presented by Nike.
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E-Waste Recycling Plant
This is where your Moto RAZR went to die.
Daryl's New Bike
If you're killing zombies, you better have a sweet set of wheels to do it on.
