Southern Comfort Fiery Pepper

Normally when the words "burn" and "liquor" are used together, it isn't a good thing — but Southern Comfort Fiery Pepper ($17) is here to challenge that notion. By mixing the well-known lime partner with Tabasco chilies and other natural pepper flavors, SoCo has created a literally intoxicating mixture of bite and smooth drinkability that's sure to demand a new variant of bloody mary in which to use it. Just consume wisely — SoCo isn't known for its fresh breath powers, and neither is Tobasco, so mixed together they might make for some eyebrow-searing exhalations. [Scouted by Brock]

Buy Now / $17

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Bombas Socks

Since their launch over ten years ago, Bombas has been dedicated to making high-quality clothing — first just socks, now tees, underwear, and more — while providing the same essentials to people in need. This holiday season, they're offering up to 15% off select packs while donating an essential clothing item to those in need for each item purchased. From Performance ankle and no-show socks to slippers and boxer briefs, their men's line has you covered, and there are options for ladies and kids. Their gift boxes remove the need to wrap — socks don't play well with wrapping paper, after all — and new customers can save an additional 25% off all socks, with free shipping for orders $125 and up.

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Simple App

Make hitting fitness goals and living a healthier lifestyle simple — with the Simple app. Simple isn't a restrictive list of do's and don'ts. Using AI and a team of nutritional, behavioral, and medical experts, Simple gives users an incremental approach to help form healthy habits that last without give-up and quit burnout. After filling out a detailed survey, users with have access to the NutriScanner, an easy-to-use food logger, daily workout plans with everything from strength training to yoga, and Avo, an AI-powered in-app coach to answer questions and offer real-world applicable suggestions. With Simple, you can live healthier without feeling like going to boot camp.

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Hydrow Connected Rowing Machine

Rowing machines engage 86% of your muscles and can burn up to 400 calories in just 20 minutes. Hydrow might be the best rower in the world, combining those workout benefits into a sleek new tech-savvy machine. Hydrow is made with commercial-grade components, with a 10-roller smooth gliding seat, and has been tested to last for over 3 million cycles. It also features a 22" HD touchscreen monitor with a hi-fi speaker for over 5,000 workouts led by Olympians and world-class athletes, stretching beyond rowing to cover HIIT, circuit training, yoga, and more. From 11/8-11/14, shoppers can enjoy $400 off the Pro and $200 off the Wave as part of Hydrow's BFCM Preview Sale.

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OXFORDhill Texture Styling Clay

It gives your hair body and volume, and it does so with only five ingredients. Formulated with only Bentonite, organic shea butter, organic coconut oil, organic beeswax, and a minimal fragrance, the OXFORDhill Texture Styling Clay delivers hair a high hold with a matte finish. It coats every strand, creating hair that looks thicker, sheds less, and has enough volume to cover the scalp. Styles can be re-shaped throughout the day, and locks will remain nourished, while the natural formula soothes scalps and won't clog pores.

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