Brewing the perfect cup of coffee requires precise control of many factors, including the water temperature, grind, time, and coffee to water ratio. The Auroma One Coffee Maker makes the process easy. It integrates the grinder, water reservoir, heating and brewing chambers all in a single unit, allowing it to control the entire process. While you can set each attribute separately, you can also just rate the coffee it brews based on factors like bitterness, texture, and kick, and it will automatically adjust the settings to fit your preferences while also recommending new beans from local roasters. It's as foolproof as it gets, short of just placing an order at the local coffee shop.