The new elite isn't chasing hype — they're building longevity. From boardrooms to backcountry trails, a rising class of athletes, founders, and performance-first men are rewriting what it means to age well. Leading the charge is Eric Hinman: 5x Ironman, serial entrepreneur, and proof that hustle and recovery aren't opposites — they're partners. JOYMODE delivers KSM-66 Ashwagandha, Longjack, and Boron to support energy, drive, recovery, and resilience. This movement isn't about inflated egos or quick fixes—it's about showing up stronger at 6AM than you did at 26. The game doesn't end at 30. It evolves — and you evolve with it.
Presented by JOYMODE.
Consult a physician before consuming any new supplement. Any health claims made are solely those of the brand and not those of Uncrate LLC.
Start strong — ignite your mornings with a latte ritual designed to power you through the day. Laird Superfoods' Maca Instant Latte blends freeze-dried coffee with ancient Andean maca root, and a squad of performance mushrooms (Lion's Mane, Chaga, Cordyceps, Maitake) to deliver clean energy, mental clarity, and a creamy, plant-based sip that hits harder than espresso. Whether you're chasing waves, going to the office, or catching flights, this is the upgrade your cup has been waiting for. No barista required—just add hot water and go.
Presented by Laird.