Nissan Dune Patrol Concept

At the 2025 SEMA show, Nissan celebrates the Armada PRO-4X SUV with the Dune Patrol Concept. Designed as a support vehicle for off-road events, it has a custom long-travel suspension, as well as widened fenders, prototype 18-inch AXIS beadlock wheels, and 37-inch Yokohama GEOLANDAR tires. It's also equipped with a slew of NISMO off-road parts, including high-clearance bumpers, a swing-out spare tire and traction board mount, frame-mounted rock sliders, skid plates, off-road lighting, a roof rack, and a cat-back exhaust system. MOLLE panels for fuel and water canisters and an on-board air compressor round out the desert-ready vehicle.

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Nike ACG Izy

Born from Nike's All Conditions Gear lineage, the ACG Izy takes the moccasin's timeless ease and reshapes it for modern explorers. It slips on in seconds, locks in with a durable build, and rides on cushioning that turns concrete or trail into a pillow. The outsole grips with confidence, the midsole rebounds to the moon and back, while the silhouette refuses to chase trends—built instead to outlast them. The Izy isn't just about getting from point A to point B; it's about making the journey effortless, with comfort and style in every step.

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SHRED Gym & Home Workout App

SHRED turns your phone into a hyper-personal trainer. With AI-adapted programs built by top fitness coaches, it molds workouts to your goals, schedule, and equipment—whether you're lifting at home or hitting the gym. Want hypertrophy, weight loss, or bodyweight routines? It's got you. Track progress, grab feedback, and swap plans seamlessly as you improve. Think: coach-designed results without the gym clock drama.

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Caliber Fitness Coaching Program

Caliber is rewriting the playbook on personal training with a science-driven coaching program designed for busy professionals who want real results without wasting time. Caliber pairs each member with an elite coach—only 1 in 100 applicants make the cut—to deliver personalized strength, cardio, and nutrition plans through its powerful app. Members see an average 20% improvement in body composition within 3 months, all for a fraction of the cost of traditional training, starting at $200/month. For September, Caliber is knocking $100 off all coaching plans, making the smartest way to get in shape even smarter.

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MyHeritage DNA Kit

MyHeritage DNA turns your ancestry curiosity into a full-scale exploration—with just a two-minute cheek swab and a return to the lab. In about 3-4 weeks, you'll unlock an Ethnicity Estimate that breaks down your origins across more than 2,100 geographic regions, plus uncover DNA Matches that might connect you with relatives you didn't know existed. All results are delivered through CLIA- and CAP-certified processes in a secure, encrypted environment, giving you insight into your roots without sacrificing your data privacy. It's genealogical power you can hold in your palm—and a powerful tool for anyone looking to build a family history or explore their ethnic story.

Presented by MyHeritage.

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