Ralph Lauren Automotive Watch

Ralph Lauren Automotive Watch

When you're one of the world's most recognizable designers and you need a watch to match your car, what is there to do other than make one yourself? That seems to be the story behind the Ralph Lauren Automotive Watch ($13,400), which the purple one styled after his prized 1938 Bugatti Type 57SC Atlantic, which means an elm burl ring to match the dash, a galvanized matte black dial with white numbers that recall the gauges, visible screws to match the car's rivets, and a prohibitively high price to ensure you won't see one on the wrist of a Chevette connoisseur.

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