T-Mobile Postpaid

Switching wireless carriers has traditionally involved enough friction to keep most people exactly where they are, but T-Mobile is trying to remove that excuse with a streamlined digital process designed to get customers through checkout in 15 minutes or less per line. The experience focuses on speed and simplicity, allowing users to switch online or through the T-Life app while keeping the device they already own. To further lower the barrier, T-Mobile's Keep & Switch program offers up to $800 via virtual prepaid card to help pay off eligible phones when customers make the move, creating a proposition that is equal parts convenience and cost savings.

Presented by T-Mobile.