The First Book of Seconds
Everyone loves winning, but let's face it: almost everyone has also come up a little short one time or another. The First Book of Seconds ($10) celebrates 220 almost-champions, from the second color TV broadcast signal to the second-longest-running TV show, each honorably named alongside those bastard winners. Also included are cameos by the Honda Civic, remote control pioneer Robert Adler, and Elvis, who came in second a lot more often than you might think.