You keep what goes in your body as natural as possible. So why not keep what goes on it natural, as well? Ursa Major Willoughby Cologne is a new all-natural, 95% organic fragrance that aims to keep you smelling fresh without synthetic ingredients. At its core is a blend of fourteen pure essential oils offering notes of citrus, spice, woods, mint, ginger, and bergamot, all more subtle than the scent you'd get from traditional cologne. And it comes in a 10mL glass rollerball bottle, so you just roll it on where you need it as you need it — no more wayward sprays.