Easton enlisted the help of over 100 GoPros and attached them onto players and their gear for this awesome ad highlighting team sports.
Vita Coco has become the warm-weather essential for a generation constantly on the move, delivering a cleaner, more functional answer to hydration during another brutal summer of record-breaking heat. Packed with naturally occurring electrolytes — including 3.5x more than the leading sports drink — the brand's coconut water helps replenish what long commutes, beach days, workouts, and heat waves quickly drain away, without the artificial colors or overly sweet formulas crowding store shelves. Equal parts refreshing and performance-minded, Vita Coco bridges wellness and lifestyle with an easy-drinking formula that feels just as at home in a gym bag as it does beside a rooftop pool, making it one of the smartest ways to stay cool when temperatures refuse to cooperate.
Presented by Vita Coco.
Built for long days that start in the surf and end somewhere near the bar, Brixton's latest trunk lineup balances heritage styling with modern performance without leaning too hard into either. The Blitz Boardshort is the more aggressive option, a lightweight stretch trunk cut from quick-dry polyester and spandex with a water-repellent finish, invisible zip pocket, drainage eyelet, and bold graphic treatments that push beyond the standard washed-out beach palette. Available in both 19-inch and 21-inch outseams, it is engineered to move cleanly from paddle-outs to pool decks with minimal fuss. Countering it is the Classic Trunk 17", a stripped-back staple with clean lines, minimal branding, and an easy shorter cut that feels rooted in vintage surf culture while still delivering dependable quick-dry performance. Together, the collection hits the sweet spot between technical utility and everyday wearability, exactly where Brixton tends to do its best work.
Presented by Brixton.
A small Belgium square gets a big dose of drama in a marketing campaign for TNT.
The illusion of a static flow of water using sound and a little bit of wizardry.
String Theory's trippy Franz Kafka and Hunter S. Thompson-inspired animation promoting Good Books International, an online bookseller donating 100% of its profits to Oxfam.
Han Solo and RoboCop hold on to the feelin' in their cover of Journey's feel-good classic.
Private Label QR turns ordinary household labels into dynamic digital reference points, using durable QR stickers that link physical objects to editable information accessible from any smartphone camera. Once attached to a box, appliance, container, suitcase, or keepsake, each label can store notes, photos, instructions, contact details, or organizational data that can be updated anytime without replacing the sticker itself. The system feels especially useful for the kind of real-world friction most smart-home products ignore, from labeling moving boxes and organizing pantry goods to leaving appliance instructions for Airbnb guests or preserving the stories tied to family heirlooms. With no app required and built-in controls for private, public, or group visibility, the platform lands somewhere between modern inventory management and a digital memory layer for everyday objects.
Presented by PLQR.
Augustinus Bader's The Retinol Serum rethinks traditional retinol treatments with a formula designed to deliver visible skin renewal without the irritation that often comes with high-performance vitamin A products. Powered by the brand's proprietary TFC8 technology alongside pure retinol, the lightweight serum targets fine lines, wrinkles, uneven texture, blemishes, and hyperpigmentation while supporting hydration and overall skin balance. The result is a more refined approach to retinol, one engineered to improve clarity, firmness, and smoothness without compromising the skin barrier in the process.
Presented by Augustinus Bader.
With a money advance and orders to make it count from NIke, this is how filmmaker Casey Neistat spent the entire budget traveling the world in just 10 days.
A documentary unmasking the actors behind the voices of characters such as SpongeBob SquarePants and Stimpy. In theaters November 15, 2012.