Cringe your way through a full minute of bone-crushing awesomeness.
When designer Bruce Kilgore first sketched the AF1 in 1982, he borrowed from Nike's Approach hiking boot—lowering the heel for better movement and creating a basketball icon that's quietly rooted in trail performance. Four decades later, that connection comes full circle. The AF1 GTX Vibram swaps courtside polish for alpine grit, pairing a waterproof GORE-TEX leather upper with a rugged Vibram outsole engineered to grip slick streets like a rock face. It's the AF1 reimagined for rain, sleet, and snow—because not every journey happens indoors.
Presented by Nike.
SHRED turns your phone into a hyper-personal trainer. With AI-adapted programs built by top fitness coaches, it molds workouts to your goals, schedule, and equipment—whether you're lifting at home or hitting the gym. Want hypertrophy, weight loss, or bodyweight routines? It's got you. Track progress, grab feedback, and swap plans seamlessly as you improve. Think: coach-designed results without the gym clock drama.
Presented by SHRED.
Pro Wakeboarder Jorge Gill trades in his boat for a Ferrari F50.
Nick Offerman wants to make you butter in the latest single from The Decemberists.
Caliber is rewriting the playbook on personal training with a science-driven coaching program designed for busy professionals who want real results without wasting time. Caliber pairs each member with an elite coach—only 1 in 100 applicants make the cut—to deliver personalized strength, cardio, and nutrition plans through its powerful app. Members see an average 20% improvement in body composition within 3 months, all for a fraction of the cost of traditional training, starting at $200/month. For September, Caliber is knocking $100 off all coaching plans, making the smartest way to get in shape even smarter.
Presented by Caliber.
The HairMax Ultima 12 LaserComb is a drug-free, FDA-cleared device that uses low-level laser therapy to stimulate hair follicles and promote regrowth. In just 8 minutes per session, three times a week, it's built for ease of use while delivering fuller, denser results over time. Clinical studies suggest LLLT devices like this can improve hair thickness when used consistently.
Presented by Hairmax.
Nike has officially taken away all of your excuses.