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Bellyflop Competition
Hear that? That is the sound of pain. Oslo, Norway, is home to the official dødsing competition, more commonly known in English as bellyflopping. The goal of the sport is to curl into a ball a split second before hitting the water, saving the competitors a painful slap and scoring points with the judges. Judging by the footage, it's every bit as hard as it sounds.
We're Living in a Simulation
Philosopher Nick Bostrom thinks there is a 20% chance that this universe is a simulation. Created by our future selves and running on an advanced computer, Bostrom believes that there could be an infinite number of these "ancestor" simulations. His arguments are so persuasive that he's convinced Elon Musk and Bill Gates that he's probably right.
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Huega House Headwear Collection
Finishing an outfit, especially for Festival Season, often comes down to the details, and the Huega House Headwear Collection delivers with a lineup of caps built around refined design and premium construction. Each style balances elevated styling with everyday versatility, making them just as suited for daily wear as they are for long days that start early and end late. Standout pieces include the Athletic Association caps in khaki and green, the Legacy and Letterman black hats, the Vintage Swan in black and natural, the Icon in black and natural, and the Athletic Association navy option. The result is a tight rotation of easy-wearing hats designed to pull a look together from the first set to the final encore.
Presented by Huega House.
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Duke Cannon Supply Co. Puck Soap
Bar soap rarely gets an upgrade, but the Duke Cannon Soap Puck rethinks the format with a compact, palm-sized design built for grip, portability, and longevity. Triple-milled for a denser, longer-lasting bar, it delivers a rich lather while holding up better than typical soaps, making it just as suited for daily showers as it is for gym bags and travel kits. Formulated with natural oils and free of phthalates, it cleans without overcomplicating things, while the rounded puck shape feels deliberate in hand. It's a small shift in form that turns a basic essential into something more considered and durable.
Presented by Duke Cannon.
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Sushi Robot
It may be the future of sushi, but the future of good sushi? We're not so sure. Built by Kawasaki, this bot is more of a sushi assembly machine, stacking precut pieces of fish on formed rice. And not to mention that wasabi from a tube. Although this seems to be just the beginning of an animatronic chef, we don't think Jiro has anything to worry about anytime soon.
Evolution of Racing Helmets
Rule #1 of racing: Protect your dome. Keeping the grey matter inside the skull has become a top priority in racing, and the helmet has evolved to meet that challenge. From the early days when helmets were little more than scarves to keep out dust, dirt, and exhaust, to modern impact-resistant lids of Kevlar and carbon fiber, helmets serve both form and function.
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Kylo Ren Reacts to Rogue One
Like the rest of the world, Kylo Ren woke up to the delight of a new trailer for Rogue One: A Star Wars Story. With roots seated deep in the Rebel and Imperial conflict, the leader of the First Order gives his thoughts on the upcoming film. Let's just hope that really isn't Hayden behind that mask.
Don't Get Stuck In Traffic
The leading cause of your slow morning commute is you. AsapScience looks at the science of traffic jams to find out that humans aren't very good drivers, no matter what we think of our own abilities behind the wheel.
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Men's Wearhouse Spring Collection
Spring and summer style just got simpler with Men's Wearhouse, the one-stop shop for weddings, milestones, and weekend getaways. Breathable suiting, four-way stretch dress shirts, and casual essentials like polos, jeans, and linen pieces make it easy to look sharp from work to play. Performance fabrics meet versatile design, letting you move, celebrate, and travel without sacrificing style. Add seasonal deals and full outfit solutions for grooms, groomsmen, and everyday wear, and it's effortless head-to-toe confidence all season long.
Presented by Men's Wearhouse.
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Nike Free Metcon 7
Nike updates the Free Metcon 7 with improved midfoot containment while retaining its signature Nike Free flexibility. Designed for a barefoot-like feel, the shoe uses a lightweight upper that moves easily between dynamic training and explosive lifts. A redesigned lacing system replaces Flywire cables with a webbed structure integrated into an inner sleeve for a more secure fit. Underfoot, a dual-density foam setup delivers a stable heel and softer forefoot, balancing support and flexibility for high-intensity sessions.
Presented by Nike.
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Salt Desert BMX
Riding on salt ramps a 3,600 meters above sea level. You have our attention. BMXer Daniel Dhers takes advantage of the high altitude to shred the salt of Uyuni in Bolivia.
High Maintenance
In a city of millions, nearly everyone is a stranger. HBO's High Maintenance follows a bike-riding bud dealer that serves as the center for a cast of unconnected characters. Premieres September 16, 2016.
