The people of SXSW know only the important stuff.
The James Brand updates its compact Elko knife with refinements based on previous models. The design features a smaller profile, improved grip pattern, and a more ergonomic shape for better control. A 1.6-inch blade made from Sandvik 12C27 stainless steel provides a rigid, corrosion-resistant edge suited for everyday tasks. Focused on portability and straightforward utility The James Brand designed the Elko for keychain carry and EDC loadouts. Whether it's your primary tool or a backup, its size and form transitions easily from outdoor use to daily carry.
Presented by James Brand.
London Sock Company's Classic Trainer socks are lightweight, breathable Scottish Lisle cotton essentials built for comfort and style. This 12-pair set offers versatile colors with subtle ribbing and logo detail, perfect for slipping into trainers while keeping a polished, understated look.
Presented by London Sock Co.
This is where your Moto RAZR went to die.
If you're killing zombies, you better have a sweet set of wheels to do it on.
Finally, a cordless drill your hamster can use. Details here.
An in-depth look at the iconic boulder scene from Raiders of the Lost Ark.
Selling an e-bike usually means dealing with flaky buyers, lowball offers, and awkward meetups. Upway replaces that entire process with a streamlined online alternative built specifically for pre-owned electric bikes. Sellers fill out a quick two-minute form, receive a guaranteed offer within 48 hours, then ship the bike using a box and prepaid label provided by Upway or schedule a home pickup. Once the bike arrives at the company's refurbishment hub, payment is issued via bank transfer, Venmo, or PayPal. The result is a faster, more predictable way to sell your ride while giving the bike a second life through professional refurbishment.
Presented by Upway.
Spring and summer style just got simpler with Men's Wearhouse, the one-stop shop for weddings, milestones, and weekend getaways. Breathable suiting, four-way stretch dress shirts, and casual essentials like polos, jeans, and linen pieces make it easy to look sharp from work to play. Performance fabrics meet versatile design, letting you move, celebrate, and travel without sacrificing style. Add seasonal deals and full outfit solutions for grooms, groomsmen, and everyday wear, and it's effortless head-to-toe confidence all season long.
Presented by Men's Wearhouse.
Swaggy P and 2 Chainz check out RIF.LA's collection of 450 rare sneakers.
An animated history of the Magna Carta, celebrating its 800th anniversary.