Toys: 100 Years of All-American Toy Ads

Children's toys only became an industry in the last 100 years or so. It stands to reason that ads for said toys are similarly timed. Starting with old-school metal and wooden playthings, Toys: 100 Years of All-American Toy Ads chronicles the ways devised to sell those toys to the masses. It covers the beginnings, WWII-era military-themed dolls and weaponry, Space Age rockets and planes, all the way up to modern video games and familiar franchises. Written by Steven Heller and edited by Jim Heimann, it's a lovely dose of nostalgia for any coffee table.

7.7" x 10" / 5 lbs / 528 Pages

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