Children's toys only became an industry in the last 100 years or so. It stands to reason that ads for said toys are similarly timed. Starting with old-school metal and wooden playthings, Toys: 100 Years of All-American Toy Ads chronicles the ways devised to sell those toys to the masses. It covers the beginnings, WWII-era military-themed dolls and weaponry, Space Age rockets and planes, all the way up to modern video games and familiar franchises. Written by Steven Heller and edited by Jim Heimann, it's a lovely dose of nostalgia for any coffee table.
7.7" x 10" / 5 lbs / 528 Pages
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