The new elite isn't chasing hype — they're building longevity. From boardrooms to backcountry trails, a rising class of athletes, founders, and performance-first men are rewriting what it means to age well. Leading the charge is Eric Hinman: 5x Ironman, serial entrepreneur, and proof that hustle and recovery aren't opposites — they're partners. JOYMODE delivers KSM-66 Ashwagandha, Longjack, and Boron to support energy, drive, recovery, and resilience. This movement isn't about inflated egos or quick fixes—it's about showing up stronger at 6AM than you did at 26. The game doesn't end at 30. It evolves — and you evolve with it. Enjoy 20% off with code HINMAN20.
Presented by JOYMODE.
Consult a physician before consuming any new supplement. Any health claims made are solely those of the brand and not those of Uncrate LLC.
The Toscano Linen & Cotton Shorts are the Riviera summer distilled: a breathable blend of linen and cotton that feels as effortless as a coastal breeze and tailored with Italian finesse. Featuring a modern fit and soft texture, these shorts carry you seamlessly from sun-soaked beachside escapes in Portofino to twilight strolls through Saint-Tropez. Featuring a drawstring waistband and functional pockets, they're built for warm-weather days where comfort meets understated elegance—your essential companion for every moment under the Mediterranean sun.
Presented by Collars & Co.
Cut from pure Italian linen and crafted in Northern Italy, Luca Faloni's Bermuda shorts don't chase trends — they define a way of life. Their garment-dyed hues echo Amalfi frescos and Riviera skies, while an internal drawstring and horn button closure deliver comfort without compromise. Whether you're meandering cobbled alleys in search of the perfect sea urchin spaghetti or slipping into sun-drenched silence on a private terrace above Positano, these shorts whisper of leisure with intention. For men who savor nuance, curate color, and choose stillness over spectacle, this is summer — tailored, tasteful, and timeless.
Presented by Luca Faloni.
When it comes to longevity, resilience, and clean performance, Solgar has quietly set the gold standard since 1947. Trusted by those who expect more from their supplements, Solgar blends pharmaceutical-grade precision with a holistic, no-compromise ethos that's earned its spot in medicine cabinets worldwide. From the recovery-supporting power of Magnesium Citrate, to the oxygen-boosting benefits of Gentle Iron, and the immune fortification of Quercetin Complex with Ester-C, every formula is crafted for those who see wellness not as a trend — but as a lifestyle.
Presented by Solgar.
Consult a physician before consuming any new supplement. Any health claims made are solely those of the brand and not those of Uncrate LLC.
Low-calorie and alcohol-free, Five's Infuzed THC Seltzers let you unwind with no regrets. They're designed to replace traditional booze, with 2mg of delta-9 THC, 2mg of CBD, and additional cannabinoids to deliver good vibes with every sip. The buzz will begin in under 15 minutes, and because it's plant-powered, you can relax and enjoy the ride without worrying about the hangover that inevitably follows. Naturally flavored in Black Cherry, Grapefruit, and Guava Passionfruit, each refreshing can is just 40 calories, allowing you to savor the moment guilt-free.
Presented by Five CBD.
SAXX takes comfort to the next level with the all-new Vibe Xtra Trunks, featuring Stop Drop Technology — a discreet moisture-wicking layer built into the signature BallPark Pouch for all-day dryness where it matters most. Made from super-soft EcoVero fabric with a fly front, these trunks deliver lightweight, breathable comfort, plus 4-way stretch, odor resistance, and an anti-roll waistband. Flat Out Seams prevent chafing, while Three-D Fit ensures a perfect anatomical fit. Sold in a convenient three-pack, the Vibe Xtra is a premium upgrade to your daily essential.
Presented by SAXX.