Norwegian Bodybuilders Take Over Tiny Town
These Norwegian bodybuilders have found a cure for their maxed out muscles.
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Pepsi Perfect
Just in time for October 21st, Pepsi is releasing limited quantities of Marty McFly's futuristic drink of choice.
Black and White In Color
Julianna Thomas explores the colorless beauty of the world with a filter-free look at black and white objects.
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Vita Coco Treats
Launched last April, Vita Coco Treats is a new coconutmilk beverage crafted for those moments when you're in the mood for something light, sweet, and satisfying. Combining the flavors of creamy coconut and sweet strawberries, Vita Coco Treats offers a refreshingly indulgent drink. Instead of flooding "influencers" with free products as promotion, they brought the product to the people this Valentine's Day in the form of a DIY vending machine. Set up in Washington Square Park, New York, it dispensed free Strawberries & Crème Treats to passersby, leading to long lines and an overwhelming response. This fun, natural experience is much like the drink itself, which has ingredients you can pronounce and is likely to leave a smile on your face.
Presented by Vita Coco.
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Velocity 1972 Ford F-250
Velocity's Heritage Series 1972 Ford F-250 blends classic charm with modern muscle in a two-tone black-and-white masterpiece. Built on a Velocity Exclusive frame by Roadster Shop, it features a coilover suspension, Dana axles, and Wilwood disc brakes for uncompromising control. Under the hood, a Gen III 5.0L Coyote V8 and 10-speed automatic transmission deliver aggressive power, while a stainless steel exhaust ensures it sounds as good as it looks. Inside, woven leather seats, billet accents, and Dakota Digital gauges bring luxury to the retro-styled cabin, reimagining this icon for the modern day.
Presented by Velocity.
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The Balvenie Distillery
Anthony Bourdain heads to Dufftown, Scotland to pick the brains of The Balvenie distillery's scotch legends.
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RTA Vando Collection
RTA teams up with LA Lakers forward Jarred "Vando" Vanderbilt for a new collection that channels his signature off-court style into the RTA's bold, street-luxe aesthetic. The drop fuses sharp silhouettes and premium materials with a rebellious edge reflecting Vando's rise from NBA star to style icon. Key pieces include the Marco Jacket in exclusive RTA x Vando colors, the swagger-heavy Jordan Hoodie, and the Rafa Oversized Sweatpants built for effortless flex. It's bold, modern streetwear—refined but never restrained.
Presented by RTA.
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Biohacking Conference 2025
The Biohacking Conference hits Austin this May. Spearheaded by Bulletproof founder and biohacking pioneer Dave Asprey, the three-day event pulls in a lineup of big thinkers — Ryan Holiday, Rollin McCraty, Teal Swan, and more — offering live keynotes, hands-on tech demos, and deep dives into the science of longevity, performance, and human optimization. You'll get early access to cutting-edge gear and ideas before they hit the mainstream, all while rubbing shoulders with a curated crowd of forward-thinkers. If your idea of self-improvement goes beyond green smoothies and cold showers, this is where you level up.
Presented by Virtual Ticket Launch.
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Jean-Claude Van Damme Kill Count
Jean-Claude Van Damme puts up an impressive 393 kills over the course of his film career.
6 Unique Ways To Drink Coffee
Amp up your coffee addiction with these six new ways to prepare your favorite drink.
