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Dominate the Day
Between starring in feature films, an HBO series, and giving rock bottoms, Dwayne Johnson is a pretty busy man. But not too busy to take on a few more ventures. With some help from Siri, The Rock checks off his "Life Goals" list one intergalactic selfie at a time.
OK Soda and Postmodernism in Advertising
It was the Seinfeld of ad campaigns. After the spectacular failure of New Coke, Coca Cola decided to try again, this time with something targeted to a more narrow, youth-oriented audience — OK Soda. It failed too, but the advertising was ahead of its time. Thomas Flight looks at the strange combination of advertising and postmodern philosophy in this video essay.
Steve Harrington's Day Off
In a strange turn of events, one of the best reboots of 2017 just might be a Domino's Pizza commercial. With Joe Keery playing the iconic 80's slacker Ferris Bueller, the Stranger Things star races home to beat the delivery man in an almost an exact remake of the film's "race home" scene. The ad tops it off with a cameo from Alan Ruck, having us begging for a complete film.
Ghost Spuds
Spuds MacKenzie returns. After almost 30 years, beer's best friend comes back from the grave to show Brian the true meaning of drinking Bud Light with your friends.
Daughter
Daughters are the apple of every dad's eyes, so why shouldn't they want the best for them. In this big game spot, Audi makes a big statement as one father contemplates the equality in his little girl's future as she fearlessly conquers a downhill race.
Born The Hard Way
Your favorite beer may have originated in the United States, but its founder did not. In their 2017 Super Bowl ad, Budweiser retells the story of their founder Adolphus Busch's journey from his homeland of Germany to St. Louis, where he later crafted the King of Beers.
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Casper Pillow
Just like your mattress, your pillow has a big effect on the quality of your sleep. And just like their comfortable mattress, the Casper Pillow is designed to make sure you rest well. It provides both comfort and support regardless of your sleeping position, with a firm inner core and a softer outer shell. Essentially it's a pillow within a pillow. It also won't pancake or lose shape thanks to the silky fibers it was constructed with, and is finished with breathable percale cotton to keep things cool. Take advantage of the 100 night trial and if you don't love it, Casper will give you a free refund.
Presented by Casper.
Indochino Suits
Built with top quality components and thoughtful construction, you can't go wrong with a made to measure gray or blue suit from Indochino's Premium Collection. All their suit jackets are half canvassed, with fully fused fronts, for greater versatility and excellent shape for your body. Each jacket also features fully canvassed lapels, bullhorn buttons, lightweight shoulder pads and high-quality collar felts. Just choose your fabric, customize your suit, and submit your measurements. The result is an investment-quality suit that's far more attainable than bespoke options and fits better than off-the-rack options. You can wear them year round, and you get the most bang for your buck as each suit is under $400.
Presented by Indochino.
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Easy Driver
For the Superbowl, companies are willing for pull out the big guns for their commercials, and none are bigger than The Coen Brothers. The directing duo lends their talents to Mercedes to revive Peter Fonda's Easy Rider character. But instead of a Harley-Davidson chopper, they put Captain America behind the wheel of the AMG GT Roadster for one more wild ride.
ABC of Death
How do you make death and autonomous driving systems humorous? Well filmmaking duo Daniel Titz and Dorian Lebherz have done just that. From the same agency that brought you Johnny Walker's amazing 2015 ad "Dear Brother", comes a commercial that rivals its predecessor. Although its a bit more morbid than their previous work, this ad for Volvo swaps out the gut-wrenching tears for a bit of dark humor.
English for Beginners
You're going to need a tissue. A Polish grandpa gives himself a crash-course in English, inadvertently terrorizing a dog, a rubber duck, and a lady on the bus. But the payoff is worth the time — spending Christmas with his son in England.
Evan
Nearly four years after the Sandy Hook shooting, gun violence is still on the rise. All too often, the signs are right in front of us. In this seemingly wholesome PSA, Sandy Hook Promise shocks viewers by showing them just how easy it is to overlook potential warnings.
Come Together
It's not a new Wes Anderson film but it's the next best thing. The director adds his quirky flair to this ad for H&M that has all the Christmas feels. In true Anderson fashion, the short is full of tracking shots, pastel hues, smooth camera pans, and Adrien Brody.
The Greatest Gift
Let the rat race begin — Christmas time is almost here. While the greatest gift you could give someone probably isn't you, it does make for a nice commercial. British supermarket chain Sainsbury's and James Corden of The Late Late Show come together for the latest of the company's stop-motion Christmas ads. You can see how they made it in this behind-the-scenes video.
Buster The Boxer
The John Lewis Christmas Ad is the official start of the holiday season, and this bouncing boxer can only mean one thing — Christmas is here. This year's couldn't have come at a better time as they leave behind the sappy and sentimental for something a little more upbeat. You can't help butt smile when there's a Badger in a trampoline.
Darknet Coffee
For those of you that are too hardcore for coffee shops and supermarkets, Chernyi Cooperative is waking up morning your routine. Only sold on the darknet, the Chernyi Black roast can be accessed with a Tor download, widely known for its connection to the Silk Road. Although this may sound like you're doing something you shouldn't, it's just coffee and totally legal.
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The New Most Interesting Man in the World's Debut
There's a new most interesting man in the world and he's here with his first commercial. What we've learned about him so far is he can tie his arm behind his back, with one arm tied behind his back, he's one hell of a cook, and he played college football in high school. But one thing he shared with his intergalactic predecessor — he drinks Dos Equis.
Come Out Of Nowhere
The NBA season has officially begun and to celebrate, Nike has released another powerful ad. Narrated by the reigning champ LeBron James, the black and white commercial follows a series of people with the odds stacked against. But just like King James and his Cavaliers, they rose up and came out of nowhere.
How the Rebels Saved Christmas
Thankfully, this is not the Star Wars Holiday Special. This is the Duracell campaign for the Children's Miracle Network, arming the littlest rebels in the galaxy in their fight against childhood illness. Every donation will help charge the imaginations of children through this holiday season.
The Road Trip
David Beckham and Kevin Hart are together again. In Hart's continued quest to be like Beckham, the comedian somewhat kidnaps the soccer star for a cross-country road trip to Vegas for a new musical. As you can imagine, nothing goes as planned and the pair end up stranded somewhere between here and Mexico.
Time to Assemble
In an alternate universe where Paul George practices Tai chi, Kevin Durant eats Corn Pops in the bathtub, and Draymond Green is allowed to be around any kind of balls, you get this new ad for NBA 2K17. To gear up for the gaming season, the basketball greats take a break from the offseason to assemble with a holographic Coach K at 2K headquarters. The game officially come out September 20, 2016 but is available four says soon when your preorder.
The New Most Interesting Man in the World
When The Most Interesting Man in the World rode off into the sunset on a blazing rocket ship, he left a gaping Dos Equis-sized hole in our hears. Jonathan Goldsmith's mission to Mars left the world with just boring, ordinary men. Or did it? We'll find out when Augustin Legrand begins a new set of interesting adventures in October 2016.
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Human Skateboard
Legalize skateboarding — with human skateboards. Stop-motion masters PES has re-released a remastered, high-definition version of their classic 2007 "Human Skateboard" commercial for Sneaux shoes.
Spike Jonez Perfume Ad
There's no reason to cry at a wedding when you can dip out to the lobby and dance like a maniac. Margaret Qualley of HBO's The Leftovers brings moves that would make Fred Astaire blush in this Spike Jonze-directed commercial for French fragrance maker Kenzo World.
Christoph Waltz Is Busy Busy Busy
Christoph Waltz pushes Samsung's new Galaxy Note7 by poking some fun at over-achieving Americans. In this commercial, the Oscar-winner flexes his acting muscles by portraying a busy mom, a record-breaking Olympian, and even one of our Founding Fathers George Washington. As long as his dishing it out in that smooth Austrian-German accent, we'll gladly take his criticism all day ong.
Nike Unlimited You
Nike is known for having amazingly inspiration ads. But what happens when people take them a bit too literally and start pushing past their own limitations? Maybe they get beatdown by The Mountain, or maybe they realize they don't have any limits at all.
The Greatest Show On Earth
Despite the current conditions, the 2016 Olympic Games will be taking place in Rio de Janeiro. To get pumped for what they're calling "The Greatest Show on Earth", BBC has recruited the rainforest's biggest stars to show off their skills. The games will begin on August 5th.
A Day with Hafthor
Hafþór Júlíus Björnsson has been the most feared man on Game of Thrones, won Europe's Strongest Man, and broke a 1000-year-old record. They key to his success is working out, eating, eating, and more eating, and drinking his new Icelandic Mountain Vodka. You better drink it too or he'll crush your skill with his bare hands.
Jonah Hill Is A Terrible Spokesperson
Jonah Hill is in sunny London to endorse some of the most beautiful shoes he's ever seen with his eyes. To promote the Palace x Reebok Collaboration, the Oscar nominee just casually chilled at the store and hung out with some skateboard friends. The new line of sneakers will be available July 9th, but you can what ever other truck stuff you need now.
Champions are Born Out of The Fire
Kyrie Irving took home his first ring when the Cavs won the NBA Championship. Uncle Drew returns to congratulate the youngblood on earning the ultimate bucket.
