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Orange Power
Tropicana is demonstrating how the natural energy of oranges can make beautiful sparks.
It's Called A Manwich
Some things just aren't manly enough to talk about while eating a Manwhich. On the other hand, ripping out mass amounts of weights and underage bear wrestling are.
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Sorel Callsign Horizon GTX
Born from the rugged DNA of the iconic Caribou boot - designed to withstand Canada's harshest winters - the Callsign Horizon sneaker is a bold architectural evolution: honoring the brand's legacy while looking towards the future. Available in two silhouettes for both men and women - Low GTX and Mid GTX - the collection fuses heritage utility with bold design. The Low leans into sneaker style with all-season performance, while the Mid, featuring a higher profile, is built to conquer both snowstorms and city streets.
Presented by Sorel.
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Pair Eyewear Metal Frames
Pair Eyewear's latest drop brings a modern edge to timeless design with eight new all-metal Base Frames—Nola, Breda, Hadley, Izzy, Sawyer, Georgia, Rowen, and Vic. The lineup reimagines classic silhouettes like cat-eyes and aviators in polished Black, Gold, Silver, and Rose Gold. Each $130 frame is engineered with titanium fronts and nickel silver temples for strength without weight, while adjustable non-slip nose pads, flexible acetate tips, and spring hinges ensure lasting comfort. Fully compatible with Pair's Top Frames, they deliver exceptional versatility with enduring style.
Presented by Pair Eyewear.
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Wilkins Coffee Muppets
In the late 1950's, Jim Henson produced some slightly morbid muppet commercials for Wilkins Coffee with the sole message "Drink our coffee, or die." They meant business.
Mentos Traffic
Dragee is once again channeling the fresh, positive mentos way of life to walk across the busy street unscathed. Maybe he should start eating Tic-Tacs.
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Velocity Ford Bronco Blackout
Velocity's 1976 Ford Bronco Blackout pairs vintage attitude with modern muscle. Finished in Arabian Gray with blacked-out badging, bumpers, and a family-style roll cage, it makes an unmistakable first impression. Inside, upgraded leather and a Pioneer touchscreen with Apple CarPlay add comfort and tech, while a Gen III 5.0L Coyote V8 and 10-speed automatic deliver 460 horsepower. Wilwood brakes, coil spring suspension, and 17-inch Method Race Wheels complete a build that turns every drive into a statement.
Presented by Velocity.
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Hairmax Hair Regrowth Laser Treatments
For men navigating the milestones of modern life—building careers, raising families, chasing legacy—confidence matters, and it starts at the root. This Independence Day reclaim control and invest in clinically proven hair growth tech that works as hard as you do. From FDA-cleared laser devices to dermatologist-recommended treatments and supplements, each product is engineered to reverse the signs of thinning hair and restore your edge. Step into the next chapter looking forward, not back.
Presented by Hairmax.
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Giant Wooden Xylophone
To showcase Japan's NTT Docomo's Touch Wood phone, a giant wooden xylophone was constructed in the woods of Kyushu, Japan to play Bach's Cantana 147 with a wooden ball. Are you sensing a theme?
60 Things In 60 Seconds
My Sky shows 60 downsides to being able to record, pause, and rewind live TV in 60 seconds.
