The Copenhagen Wheel
MIT gives the wheel a high-tech makeover, letting it turn any bike into an electric hybrid, hill-climbing machine.
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Ron Burgundy Re-enacts Famous Sports Calls
We promise that you've never heard these plays ever called like this.
Slow-Motion Coffee
Watching creamer being poured into a fresh cup of coffee at 2,000 frames per second will put you in a caffeinated trance.
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Nike Rise Golf Hat
Nike brings performance-focused construction to the course with the Rise Golf Hat. Built with a structured six-panel design, it uses moisture-wicking fabric alongside Dri-FIT ADV technology to help manage heat and sweat during long rounds. An Aero Brim provides added shade, while the SwooshFlex fit delivers a secure, comfortable feel on and off the course. Designed for all types of play, the Rise balances technical performance with a clean, versatile look suited for both the fairway and the clubhouse.
Presented by Nike.
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Swag Golf MLB Headcover Collection
Golf gear meets fandom with the officially licensed MLB collection from Swag Golf, a lineup that blends bold team graphics with premium, limited-run design. From headcovers to accessories, each piece carries the brand's signature irreverence while bringing Major League energy to the course. The result is a collection that turns everyday gear into statement pieces built for both play and display.
Presented by SWAG Golf.
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Smartphone Airbag
Never feel the numbing panic from the sound of of a dropped smartphone ever again. Honda's new Smartphone Case N works as an airbag for your phone, making cracked screens, and being able to fit your phone in your pocket, a thing of the past.
Dom Hemingway Trailer
Jude Law has more than just anger issues in the latest film from writer and director Richard Shepard. In theaters April 4, 2014.
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Fun With Non-Newtonian Fluids
Anthony and Tara from Hard Science cook up a batch of ooblek and defy all scientific laws by running, biking, and hopscotching across this confusing fluid that isn't really a fluid, and not really a solid.
Christmas In L.A. by The Killers
Owen Wilson gets animated in what is sure to be the least upbeat song of the season. Keeping up with tradition, The Killers will donate all of the proceeds from the song to the Global Fund to Fight AIDS.
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Augustinus Bader The Rich Cream
Cult status in skincare is earned, and Augustinus Bader The Rich Cream delivers with a deeply hydrating formula designed to smooth, firm, and boost radiance over time. Powered by the brand's TFC8® technology, it supports skin renewal while improving texture and elasticity, making it especially effective for dry or mature skin. A refined, results-driven upgrade to any routine, it also makes a thoughtful Mother's Day gift for anyone who appreciates high-performance skincare.
Presented by Augustinus Bader.
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Vita Coco Treats
Vita Coco is turning up the sweet-and-tart with its newest Frosted Lemonade Treats, the latest addition to its popular coconut water-inspired lineup. Following hits like Strawberries & Creme and Orange & Creme, this flavor pairs zesty lemon with a coconutty finish for a refreshingly indulgent twist. Designed as a small moment of escape, Frosted Lemonade Treats transform a hectic commute or cluttered desk into a sunnier state of mind, delivering the functional benefits of coconut water with bold, pronounceable ingredients. Available nationwide in stores and online, it's the ultimate pick-me-up for anyone who wants a mindful, mood-boosting treat that feels like summer in a bottle.
Presented by Vita Coco.
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The Amazing Spider-Man 2 Trailer
Peter Parker returns to rid New York City of formidable supervillains in the latest film in the Spider-Man franchise. Starring Andrew Garfield, Emma Stone, Jamie Foxx, Dane DeHaan, Paul Giamatti, Chris Cooper, Sally Field, Martin Sheen, and Chris Zylka. In theaters May 2, 2014.
A Dramatic Reading of Genius
While on Jimmy Kimmel Live, Benedict Cumberbatch takes the lyrics of R. Kelly's "Genius" to Golden Globes status with this dramatic reading.
