Things You Didn't Know About Fight Club
Just by posting this we're breaking the first and second rules of Fight Club.
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Analogue Animal
Former race car driver John Pogson explains why the Ferrari F40 was born to race.
Sparked
Give Cirque du Soleil drones and they'll choreograph a beautiful human-drone ballet.
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Vita Coco Treats
Vita Coco is turning up the sweet-and-tart with its newest Frosted Lemonade Treats, the latest addition to its popular coconut water-inspired lineup. Following hits like Strawberries & Creme and Orange & Creme, this flavor pairs zesty lemon with a coconutty finish for a refreshingly indulgent twist. Designed as a small moment of escape, Frosted Lemonade Treats transform a hectic commute or cluttered desk into a sunnier state of mind, delivering the functional benefits of coconut water with bold, pronounceable ingredients. Available nationwide in stores and online, it's the ultimate pick-me-up for anyone who wants a mindful, mood-boosting treat that feels like summer in a bottle.
Presented by Vita Coco.
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Nike Free Metcon 7
Nike updates the Free Metcon 7 with improved midfoot containment while retaining its signature Nike Free flexibility. Designed for a barefoot-like feel, the shoe uses a lightweight upper that moves easily between dynamic training and explosive lifts. A redesigned lacing system replaces Flywire cables with a webbed structure integrated into an inner sleeve for a more secure fit. Underfoot, a dual-density foam setup delivers a stable heel and softer forefoot, balancing support and flexibility for high-intensity sessions.
Presented by Nike.
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What Your Drink Says About You
Better get a tux to go with that martini, Mr. Bond.
Knock Knock by Brunettes Shoot Blondes
Ukrainian indie band Brunettes Shoot Blondes use 14 Apple devices to create one awesome real-time music video.
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4K Kazakhstan
A high-resolution mixture of aerial and time-lapse photography shot on the Red Epic.
Can You Ice Cream It?
A sampling of ice cream flavors you never want to see on your Cold Stone menu.
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MetMo Pocket Driver
Pocket tools rarely feel this considered. The MetMo Titanium Pocket Driver takes a design dating back to 1871 and refines it into a compact, modern ratchet built from Grade 5 titanium for serious strength without the weight. Sized for everyday carry but capable of high torque, it pairs durability with corrosion resistance that shrugs off the elements. A quick-release handle keeps bit changes fast and intuitive, while the precision-machined construction gives every turn a deliberate, mechanical feel. It is less a throw-in-your-drawer tool and more a pocket-sized piece of engineering that earns its place in your daily kit.
Presented by MetMo.
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Nike Rise Golf Hat
Nike brings performance-focused construction to the course with the Rise Golf Hat. Built with a structured six-panel design, it uses moisture-wicking fabric alongside Dri-FIT ADV technology to help manage heat and sweat during long rounds. An Aero Brim provides added shade, while the SwooshFlex fit delivers a secure, comfortable feel on and off the course. Designed for all types of play, the Rise balances technical performance with a clean, versatile look suited for both the fairway and the clubhouse.
Presented by Nike.
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Step Outside
Take a parkour tour of Turkey with some of the best free runners in the country.
Big Eyes Trailer
Tim Burton directs and Amy Adams stars in the story of painter Margaret Keane.
