Who Killed the Super Bowl Commercial?
An explanation for why every ad from the Big Game came across as just eh.
-
Undersides
Architect Yasena Popova photographs a side of every-day vehicles most of us never see.
Kill the Penny
Pennies are dead, but one company lobbies Congress to keep them alive.
-
Vita Coco
Crack open summer with a twist of the tropics — Vita Coco isn't just coconut water, it's peak hydration. Whether you're reaching for the Original, spiking your senses with Pineapple, or riding the duo wave of Peach & Mango, each sip hits like a hammock in motion. Packed with electrolytes, nutrients, and just enough island attitude to revive you from boardroom burnout or beach-day bliss, Vita Coco is the closest thing to a vacation in a carton. No passport needed — just thirst.
Presented by Vita Coco.
-
Bakscape Kit
Bakscape revolutionizes men's grooming with a time-saving, omni-directional shaver designed for effortless self-care. Its six precision titanium-coated foils deliver an ultra-close, irritation-free shave — whether wet or dry — while the friction-fit extendable handle ensures independent back, head, chest, and full-body grooming. Unlike bulky competitors prone to razor burn, Bakscape's sleek, efficient design offers complete coverage in just minutes, providing the ultimate grooming. Plus, enjoy 10% off your first subscription order with code BAKLBY10.
Presented by Bakscape.
-
Avocado In Vitro Fertilization
The Food Surgeon returns to the operating room to surgically impregnate an avocado.
360º of Mars
Get an awesome 360º view of the Namib Dune on Mars from the back of NASA's Curiosity rover.
-
Collars & Co. Toscano Linen and Cotton Shorts
The Toscano Linen & Cotton Shorts are the Riviera summer distilled: a breathable blend of linen and cotton that feels as effortless as a coastal breeze and tailored with Italian finesse. Featuring a modern fit and soft texture, these shorts carry you seamlessly from sun-soaked beachside escapes in Portofino to twilight strolls through Saint-Tropez. Featuring a drawstring waistband and functional pockets, they're built for warm-weather days where comfort meets understated elegance—your essential companion for every moment under the Mediterranean sun.
Presented by Collars & Co.
-
Nike Leather Field General
Born on the gridiron, reborn for the streets — the Nike Field General returns, reshaped for a new era. Once worn by quarterbacks calling shots under Friday night lights, this latest drop revives that same fearless spirit in a silhouette built for city grit. Cloaked entirely in supple leather, the cacao-toned upper delivers a refined take on vintage toughness, while the Waffle sole keeps its '80s roots alive with every step. A padded collar, full cupsole stitch, and foam midsole lock in comfort and durability, making this a sneaker that doesn't just honor history—it commands it.
Presented by Nike.
-
LEGO Paper Airplane Machine
Arrow demonstrates its expertise in aerospace engineering with this automated paper airplane folding machine.
The SHERP
Get a glimpse at Russia's 44.3 horsepower, all-terrain (even frozen water) monster truck.
