Why Anecdotes Trump Data
Veritasium looks at why a story is much better at influencing our decisions than hard data.
Veritasium looks at why a story is much better at influencing our decisions than hard data.
In the supercut to end all supercuts, Robert Jones finds the best tracksuits on film.
SEIKO creates the smallest Rube Goldberg machine using tiny watch parts.
Long before many of today's fastest-growing brands became household names, they were building the foundation for scale. For more than two decades, Cuker has helped companies like Vuori, Hydrafacial, OluKai, Nike, Vans, Rip Curl, and Red Bull turn early momentum into sustained growth through an integrated approach to marketing, digital commerce, and brand strategy. Rather than relying on a single campaign or channel, the agency aligns performance marketing, influencer partnerships, retail expansion, and digital infrastructure into systems designed to grow alongside the business. The result is a playbook built for long-term success, proving that the brands that break through are often the ones that invest in the right foundation well before the spotlight arrives.
Presented by Cuker Agency.
The adidas Originals Samba has earned its place as a timeless streetwear staple by staying true to the design that made it iconic. Born on the soccer field, the silhouette pairs a full-grain leather upper with gritty suede overlays and signature gold foil details for a look that feels both classic and contemporary. A synthetic leather lining enhances comfort, while the gum rubber midsole and durable cupsole provide lightweight cushioning and dependable traction for everyday wear. Sometimes the best updates come from leaving a legend exactly as it is.
Presented by Foot Locker.
Childhood friends get their powder fix deep in the British Columbian wilderness.
Learn the physics behind the hardest move in ballet — the fouetté.
Two of the 20th century's greatest inventors go head-to-head in a fight to the death.
Apple's Liam robot wants all the old iPhones — to reclaim and recycle the valuable materials inside.
Most hydration formulas are built for race day. Momentm's Ignition is designed for every day. Instead of loading up on sodium and sugar, the daily hydration mix combines a balanced blend of electrolytes with magnesium, potassium, coconut water powder, and functional ingredients including InnoSlim, Curcousin, Tulsi, and green tea extract to support hydration and metabolic wellness. With less than one gram of natural sugar, no caffeine, and no artificial sweeteners, Ignition is intended to become a daily ritual rather than a post-workout recovery drink. Grounded in Ayurvedic principles and modern clinical research, it offers a more measured approach to staying hydrated, while a limited-time summer promotion adds a complimentary orange water bottle with the purchase of two boxes.
Presented by momentm.
reMarkable focuses its Paper Pro Bundle around distraction-free note taking and workflow integration. Designed with a paper-like writing surface, the tablet combines handwritten note taking with digital organization through support for Google and Microsoft workspaces. Handwritten notes can be converted into typed text and shared across platforms including email, Slack, and Miro for easy office communication between teams. The bundle includes the lightweight Marker, featuring a textured finish and integrated eraser designed to replicate the feel of writing on paper, alongside the Sleeve Folio, a suede-covered protective case built for daily transport between meetings, offices, and travel.
Presented by reMarkable.
Four sets of twins take subway riders back to the future.