Founded in 1850 and later renamed for a mountain range near its Czech HQ, Tatra is the world's third oldest carmaker with an unbroken history. It's perhaps best known in relation to Karel Loprais, a Czech rally racer who won the Paris-Dakar rally six times in a Tatra 815. This history is important when viewing this vintage keychain. His wins spanned from 1988 to 2001 and were the likely impetus behind the creation of this piece, which features "Paris•Dakar" at the bottom, an illustration of Loprais' 815 above, and a lacquered Tarta logo below a leather strap that connects it to a metal loop. Found in Israel by Mr. Cupps.
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