Hyperloop One Open Air Test
Unlike hoverboards, the Hyperloop is real. In the Nevada desert, the first test of the rapid transit system accelerated the test sled from 0-400 MPH in seconds, paving the way for what might be the future of travel.
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Assassin's Creed Trailer
Michael Fassbender lives in the dark to protect the light in the first look at the video game adaptation. Much like the game, Fassbender is saved from his execution and is sent back in time to inhabit the body of his assassin ancestor and turn the Spanish Inquisition into a parkour playground. The film is slated for release December 21, 2016.
Stephen Curry Mixtape
Just this week Steph Curry made history by becoming the first unanimous MVP. In case anyone had any disputes, the NBA put together a collection of his greatest hits. The eight minutes worth of range-less jumpers and ankle-breaking crossovers remind us why he is the back-to-back recipient.
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SOREL Caribou Horizon GTX Boot
The original Caribou boot carried explorers across arctic landscapes to the top of the world and later became the world's first snowboarding boot, cementing its place as a cold-weather legend. The new Caribou Horizon GTX channels that same grit with refined leather, modern insulation, and premium Gore-Tex protection. Whether cutting through slush-slicked city streets or climbing toward the altitude of après escapes, the Caribou Horizon GTX keeps you moving in life's coldest moments. The horizon is calling—step boldly into adventure and the unknown.
Presented by SOREL.
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Nike Eliud Kipchoge Collection
Nike's Eliud Kipchoge Collection celebrates the relentless pursuit of speed, endurance, and perfection embodied by one of the greatest marathoners of all time. Kipchoge—two-time Olympic gold medalist and former marathon world record holder—has redefined human limits on the road, and now his legacy fuels the next generation of runners. From the record-breaking Alphafly 3 to the precision-built Victory 2 spikes, every piece in the collection is engineered for performance at the highest level. Whether you're chasing a new personal best or just chasing the horizon, this is gear built for greatness.
Presented by Nike.
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Virtual Reality World Record
Aiming to set a new Guinness World Record, Los Angeles writer Derek Westerman spent 25 hours in virtual reality. He passed the time by creating 3D art in Tilt Brush, eating pizza, and throwing up in a bucket. Although the experience left his brain confused and his stomach queasy, he's now in the books for the longest video game marathon on a virtual reality system, for at least the next 26 hours.
Amazing Movie Effects That Did Not Use CGI
With advancements in technology, filmmakers today rely heavily on CGI to create the visual effects in their movies. It's an easier and safer alternative to hanging your actors from a falling airplane. But practical effects aren't totally extinct. Here's ten instances where directors ditched the computers and made their movie magic the old-fashioned way.
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A Brief History of Hairdos
Over the centuries, there have been many creative solutions to the problem of hair. Big, small, simple or complex, and even none at all — humans have been trying to figure out what to do with hair since there were humans. The Atlantic hits a several of the high points of the history of hair.
World's First 3D Rendered Movie
In 1972, computer scientist Ed Catmull revolutionized the film industry with this groundbreaking rendering of his left hand. Pieces from A Computer Animated Hand was later used in the movie Futureworld and is one of the earliest examples of computer animation. Catmull later went on to found a little company called Pixar and currently hails as president of both Pixar Animation Studios and Walt Disney Animation Studios.
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Lundi Conally 36-Hour Briefcase
For those who take late-night calls that turn into early flights, the Lundi Conally 36-Hour Briefcase is the only plus-one you need. Crafted from black canvas and leather with a silhouette as sharp as your pitch deck, it carries the precision of a briefcase and the utility of an overnight bag. Inside, there's a place for everything — laptop, documents, business cards, a change of clothes—because chaos isn't part of your carry-on. Finished with a leather strap, suitcase clip, and clean lines, it's built for long days and global nights.
Presented by Lundi.
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Caliber Fitness Coaching Program
Caliber is rewriting the playbook on personal training with a science-driven coaching program designed for busy professionals who want real results without wasting time. Caliber pairs each member with an elite coach—only 1 in 100 applicants make the cut—to deliver personalized strength, cardio, and nutrition plans through its powerful app. Members see an average 20% improvement in body composition within 3 months, all for a fraction of the cost of traditional training, starting at $200/month. For September, Caliber is knocking $100 off all coaching plans, making the smartest way to get in shape even smarter.
Presented by Caliber.
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I Need a Forest Fire by James Blake
Three years after Overgrown, British producer and musician James Blake has released his third studio album The Colour in Anything. With his signature blend of electronica and haunting vocals, the first single is a collaboration with American folkists Bon Iver.
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Graphic design meets sculpture meets massive popup book. California-based artist Tauba Auerbach latest work is housed in separate volumes, each one featuring a different work. The die-cut paper sculptures are the books' pages, with the sound — as much as the visual — featured in this video by NOWNESS.
