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Scrabble Block Party
Scrabble plays host to one of the most bizarre block parties we've ever seen. And you know we've seen some crazy stuff.
The McRib Legend
In celebration of the return of the McRib, we decided to reveal the truth behind its origin.
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Nike P-6000 Shoe
Before running shoes became lifestyle staples, they were built with one purpose: logging miles. Nike revisits that era with the P-6000, a silhouette inspired by the Pegasus 25 and Pegasus 2006 that brings early-2000s running design back into everyday rotation. Layered mesh, genuine leather, and synthetic overlays create the technical look that defined the period, while a foam midsole delivers the comfort expected from a modern sneaker. Underfoot, a durable rubber outsole provides dependable traction whether navigating city streets, airport terminals, or weekend coffee runs. The P-6000 captures the grit of early performance footwear while fitting naturally into today's wardrobe.
Presented by Nike.
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Lumina Laser Hair Growth Device
HairMax's LaserBand 272 brings clinical hair-growth technology into a form factor designed for convenience, combining 272 medical-grade lasers with a flexible, hands-free design that treats the entire scalp in as little as 90 seconds per session. Using low-level laser therapy to stimulate hair follicles and promote healthier, denser-looking hair, the device offers a non-invasive approach for men and women seeking to address thinning without adding another complicated step to the routine. The patented band design parts the hair automatically to maximize laser delivery, while its cordless operation keeps the process refreshingly simple. More than a grooming gadget, the LaserBand 272 represents a high-tech approach to hair restoration that prioritizes speed and ease alongside proven light-based therapy.
Presented by Hairmax.
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Popcorn First Aid
For all you popcorn lovers, it looks like you better learn some first aid. This hot, buttery bowl of goodness could be the end of you.
Pyromaniac on Wheels
In order to initiate their new bike, and possibly relieve some tension, Neil Pryde Bikes set their latest bike on fire and rochambeaued it to see who would get to ride it. Apparently this guy lost.
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White iPhone 4
If you're a super nerd, you'd know that Apple has delayed its white iPhone 4 like five times already, bringing many of us to tears on a daily basis. Here's the banned promo from Apple.
The Commuter
The story of a lone commuter during his not so normal journey to work. This short film was shot entirely on a Nokia N8 Smartphone.
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Lundi Conally 36-Hour Briefcase
For those who take late-night calls that turn into early flights, the Lundi Conally 36-Hour Briefcase is the only plus-one you need. Crafted from black canvas and leather with a silhouette as sharp as your pitch deck, it carries the precision of a briefcase and the utility of an overnight bag. Inside, there's a place for everything — laptop, documents, business cards, a change of clothes—because chaos isn't part of your carry-on. Finished with a leather strap, suitcase clip, and clean lines, it's built for long days and global nights.
Presented by Lundi.
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Nike NOCTA Air Force 1
Drake's NOCTA label draws inspiration from childhood storybooks, transforming the iconic Air Force 1 Low into a sneaker rooted in nostalgia. While retaining the silhouette's familiar DNA, the silhouette introduces a series of thoughtful details that set it apart from the original. The phrase 'Love You Forever' is embossed into the midsole, while the traditional outsole stars are replaced with heart-shaped motifs along the toe and heel. A premium leather upper, supple lining, and padded collar maintain the comfort and versatility that made the Air Force 1 a staple in the first place. Equal parts sentimental tribute and everyday sneaker, the NOCTA Air Force 1 offers a fresh perspective on one of Nike's most enduring silhouettes.
Presented by Nike.
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Indoor Climbers
Don't write them off because they are keeping it indoors. This is just where they test out this crazy stuff.
Bits and Pieces
A five minute film shot without the help of computer effects, blue screens, or digital animation and instead nylon wires, cardboard, crepe paper and old-fashioned sweat.
