All we needed to hear was bacon wrapped.
Guided by the philosophy of Colin Chapman—"simplify, then add lightness"—Nike strips back the design with the Ava X. The silhouette focuses on weight reduction without sacrificing structure, pairing a textile upper with synthetic leather overlays for durability. Underfoot, a Cushion 3.0 midsole provides responsive cushioning, while a high-abrasion outsole adds grip across varied conditions. The result is a lightweight trainer built with a more streamlined, functional approach.
Presented by Nike.
Vita Coco is turning up the sweet-and-tart with its newest Frosted Lemonade Treats, the latest addition to its popular coconut water-inspired lineup. Following hits like Strawberries & Creme and Orange & Creme, this flavor pairs zesty lemon with a coconutty finish for a refreshingly indulgent twist. Designed as a small moment of escape, Frosted Lemonade Treats transform a hectic commute or cluttered desk into a sunnier state of mind, delivering the functional benefits of coconut water with bold, pronounceable ingredients. Available nationwide in stores and online, it's the ultimate pick-me-up for anyone who wants a mindful, mood-boosting treat that feels like summer in a bottle.
Presented by Vita Coco.
ESPN's Sport Science takes a look at why Joey Chestnut is the five-time champion of the Nathan's Hot Dog Eating Contest. You'll never look at hot dogs the same way.
After being blacklisted from the Nathan's Hot Dog Eating Contest, Takeru Kobayashi gave Major League Eating the finger by throwing down a world record 69 hot dogs from the rooftop lounge of 230 Fifth.
Peter Serafinowicz has created this nightmarish ad campaign for the Colonel and his fried chicken chain. Warning: The constant echos of "place on plate" will haunt your mind forever.
Nike updates the Free Metcon 7 with improved midfoot containment while retaining its signature Nike Free flexibility. Designed for a barefoot-like feel, the shoe uses a lightweight upper that moves easily between dynamic training and explosive lifts. A redesigned lacing system replaces Flywire cables with a webbed structure integrated into an inner sleeve for a more secure fit. Underfoot, a dual-density foam setup delivers a stable heel and softer forefoot, balancing support and flexibility for high-intensity sessions.
Presented by Nike.
The AllSaints Castleford Denim Overshirt delivers a clean, utilitarian layer that bridges shirt and jacket. Cut in a regular fit with a press-stud front, chest and welt pockets, and crafted from 100% organic cotton, it offers structured comfort with easy versatility. The result is a straightforward overshirt built for effortless layering and everyday wear. Enjoy up to 40% off select styles during AllSaints midseason sale.
Presented by AllSaints.
First, Greenpeace turns Ken against Barbie, now they're making a mockery out of Volkswagen by spoofing their own commercial. The Force is strong with this one.
2012's starting to look a whole lot brighter thanks to Axe's new fragrance that will have all the hottest women lining up two-by-two.